Microsoft Lumia is the new brand name that takes the place of Nokia for the software maker. The name change follows a slow transition from Nokia.com over to Microsoft’s new mobile site. This rebranding effort will expand and soon the lineup will become “Microsoft Lumia”.

Smartphone will feature the Windows logo with words ‘Windows’ instead of ‘Windows Phone’. This is in-line with the company’s unification of its operating systems with the Windows 10 ‘Threshold’ update.

Nokia France will be the first of many countries who adopted “Microsoft Lumia” for its Facebook, Twitter, and other social media accounts. According to the Microsoft, in the coming weeks, other countries will also be going through a complete makeover. The company has also been pulling out the Nokia brand name from its promotion and advertisements from the past few months. Recently, they had also renamed Nokia apps to just Lumia.

Nokia is still a separate company, but without their phones. The company will now more focus on mapping and network infrastructure.

All three devices will come with an additional 1TB of free space on Microsoft’s One Drive, which will be free of cost for the first six months, and then chargeable at the rate of Rs 125 per month. These devices run the Windows Phone 8.1, offering features such as Cortana, Live folders, Apps Corner, and SMS merge and forwarding which lets users select individual text messages to either delete or copy- paste into a new message.

Specifications of Nokia 930 are -

• Display – 5.00-inch
• Processor – 2.2GHz
• Front Camera – 1.2-megapixel
• Resolution – 1080×1920 pixels
• RAM – 2GB
• OS – Windows Phone 8.1
• Storage – 32GB
• Rear Camera – 20-megapixel
• Battery – 2420mAh

Specifications of Nokia 830 are -

• Display – 5.00-inch
• Processor – 1.2GHz
• Front Camera – 0.9-megapixel
• Resolution – 720×1280 pixels
• RAM – 1GB
• OS – Windows Phone 8.1
• Storage – 16GB
• Rear Camera – 10-megapixel
• Battery – 2200mAh

Specifications of Nokia 730 are -

• Display – 4.70-inch
• Processor – 1.2GHz
• Front Camera – 5-megapixel
• Resolution – 720×1280 pixels
• RAM – 1GB
• OS – Windows Phone 8.1
• Storage – 8GB
• Rear Camera – 6.7-megapixel
• Battery – 2220mAh

Microsoft-owned smartphone maker Nokia launched its latest Lumia handset called the Lumia 830 at the IFA 2014 tech show in Berlin.

Microsoft’s Mobile Device Sales, Corporate Vice President Chris Weber said -

“We want to continue to push point lower and lower than anything we have today. That’s the statement for both 3G and LTE (4G) because that is the thing which gives us scale of the ecosystem.”

Lumia 830 will be the company’s flagship 4G enabled phone which has been scheduled for an October launch. The approximate price of the phone will be Rs. 26,000 pre-taxes but we can confirm the rate only after it officially gets launched.

The Lumia 830 is a decent smartphone that boasts high-end specification at an affordable price point. It sports a 5-inch display with the screen resolution of 720 x 1280 pixels. Inside the device sits a Snapdragon 400 processor, coupled with 1GB of RAM, the handset runs Windows Phone 8.1 and Lumia Denim updates out of the box.

Nokia has indicated to lower prices of 4G and 3G mobile phones in India to leverage operators’ plans to launch high speed 4G services and boost its market share in the country.

Microsoft’s Mobile Device Sales, Corporate Vice President Chris Weber said -

“We want to continue to push point lower and lower than anything we have today. That’s the statement for both 3G and LTE (4G) because that is the thing which gives us scale of the ecosystem. We are also trying to push price point even lower on LTE devices like 635 to take advantage of that opportunity. The goal is to make sure that we have a full portfolio that plays into that opportunity.”

The company has plans to launch its latest 4G enabled phone Lumia 830 priced at around Rs 26,000 before taxes by October, as per sources. Microsoft Devices also unveiled another 4G enabled handset Lumia 735 priced at around Rs 17,500 but sources were not sure about company’s plan to launch this model in India.

Consumers may get about 10-12 times more Internet speed on mobile phones in 4G compared to average speed they get in 3G services. So things are finally looking bright for consumers.

Microsoft introduced its latest Windows Phone, the Lumia 830, at IFA 2014 in Berlin. The Lumia 830 will be shipping globally this month at a price of EUR 330 (roughly Rs. 26,200) before taxes and subsidies.

Microsoft is billing the Lumia 830 is the company’s “thinnest and lightest Lumia to date.” It might be out there in Green, Grey, Orange, and White colors.

The Lumia 830 features a 5-inch HD (720×1280 pixels) ClearBlack IPS LCD display offering a pixel density of 296ppi. It is powered by a quad-core Snapdragon 400 processor clocked at 1.2GHz alongside 1GB of RAM. There is 16GB of inbuilt storage which is further expandable up to 128GB (via microSD card). Additionally, it comes with 15GB of free cloud storage available via OneDrive. It is backed by a 2200mAh battery.

China’s second-largest e-commerce company JD.com sold 574,000 smartphones in a five-day promotion offered exclusively on Tencent Holdings Ltd’s Mobile QQ.

Investors have scrutinized JD and Tencent, China’s biggest mobile gaming and amicable media company, for signs of advantages from a $215 million partnership deal, in that Tencent took a 15 percent interest in JD.

During the August 8 to 12 promotion, the Nokia XL 4G smartphone was sold only through a link within the Mobile QQ app. More than 210,000 people ordered the smartphone on the first day, in a promotion offered exclusively on Tencent Holdings Ltd’s Mobile QQ app. The smartphone, offered by the Finnish handset maker following its acquisition by Microsoft Corp, is now widely available in China including on Alibaba’s Taobao market.

Specifications of Nokia XL 4G are -

• Display – 5.00-inch
• Processor – 1.2GHz Quad Core Qualcomm Snapdragon 400
• Front Camera – 2-megapixel
• Resolution – 480×800 pixels
• RAM – 1GB
• OS – Nokia X platform 1.1
• Internal Storage – 4GB expandable up to 32GB
• Rear Camera – 5-megapixel
• Battery capacity – 2000mAh
• Dimensions – 141.30 x 77.70 x 10.80mm
• Weight – 158 grams
• Colors Available – Black

Microsoft’s latest budget Windows Phone 8.1 handset, the Lumia 530, has finally gone on sale – first becoming available in China, priced at CNY 599.

While announcing Lumia 530 last month, Microsoft had said that the handset will be rolled-out in select markets starting August. It is not clear when the phone will be launched in India.

The new Lumia handset runs Windows Phone 8.1 with Lumia Cyan update and supports firmware over-the-air (FOTA) updates. The Lumia 530 will be available in Bright Orange, Bright Green, Dark Grey, and White colour variants. Further, the Lumia 530 sports changeable rear shells.

Specifications of Lumia 530 are -

• Display – 4.00-inch FWVGA LCD
• Processor – 1.2GHz quad-core Qualcomm Snapdragon 200
• Resolution – 480×854 pixels
• RAM – 512MB
• OS – Windows Phone 8.1 with Lumia Cyan update
• Internal Storage – 4GB expandable up to 128GB
• Rear Camera – 5-megapixel
• Battery – 1430mAh
• Dimensions – 119.7×62.3×11.7mm
• Weight – 128 grams

There is no official information on when the handset will be reaching other markets, including India. Notably, the official Nokia India website only lists the Lumia 530 Dual SIM.

Feature of Lumia 530 are -

• Latest version of Windows Phone 8.1 including one-swipe notifications from Action Center.
• Fast Word Flow keyboard.
• Powerful quad-core Qualcomm Snapdragon processor to deliver a superfast user experience.
• Seamless integration with Microsoft services such as Skype and Microsoft Office.
• Personalization with changeable shells in bright orange and bright green in addition to the dark grey and white options.

Specifications of Lumia 530 are -

• Display – 4 inch LCD
• Processor – 1.2 GHz Quad-core Qualcomm Snapdragon™ 200
• Rear Camera – 5 megapixels
• Front Camera – No Camera
• OS – Windows Phone 8.1
• Resolution – 854 x 480 pixels
• RAM – 512 MB
• Internal Storage – 4 GB expandable up to 128 GB
• Dimensions – 119.7×62.3×11.7mm
• Weight – 128 grams
• Battery – 1,430 mAh
• Colors Available – Bright Orange, Bright Green, Dark Grey, and White

Stephen Elop, Vice President of Microsoft Devices said -

“It is particularly important to recognize that the role of phones within Microsoft is different than it was within Nokia. It clearly means that the company will shift its focus from all Android-based Nokia projects.”

Microsoft CEO Satya Nadella said -

“We plan to shift select Nokia X product designs to become Lumia products running Windows.”

Microsoft has decided to start clearing house in a big way. Around 12,500 jobs from the upcoming round of layoffs will come directly from the Nokia division, a move that comes after Nadella hinted at the Code conference in May that he wasn’t in favor of the Nokia acquisition in the first place.

Evleaks suggests that Microsoft is working on an Android-powered Lumia device. Months after releasing the Nokia X, the company has unveiled X2, which will bring a refreshed hardware and software platform for the range. However, the original phones in the X series will miss out on the software update.

Nokia already put Android smartphones under the X-series, so it is strange to hear that Microsoft is going to launch them under the Lumia name. Maybe Microsoft is planning to kill the X-series and put all the devices under the Lumia/Nokia by Microsoft branding.